coldwell banker
Changing Brand Names
Branding all started with literal brands…brand the cattle and you know who owns the cattle. A level of trust was transferred along with the...
Singles in the Suburbs
Almost all of us are familiar with the popular TV series and movie that sound a bit like my post’s title today. But forget about cosmopolitans and...
Canadian Market Doing Fine
I just got back from the Canadian Business Conference in Vancouver. I’m sure most of you who watched the recent Olympics on TV will understand...
Coldwell Banker On Location Hits One Million
Last May Coldwell Banker launched a first of its kind YouTube channel that we named Coldwell Banker On Location. The concept was to enhance the real...
World’s Bestest Cup of Coffee
Last week I railed against some of our competitors using unqualified claims in their marketing to consumers and other agents. One such claim was...